Today my team heard from mothers, fathers and children of the Samouni family their story of the Hell on Earth created by Operation Cast Lead. Twenty-nine people were killed in this family: children shot in front of parents, parents shot in front of children, 97 people in one home blasted to bits by rockets and mortars. They were made to live amongst the mutilated and dead for several days; while ambulances were kept away some died slowly over hours and even days. Ken O’Keefe (Gaza, March 2011)
Our MissionSamouni Inter-Trade Palestine (SIP) is a
social enterprise international trade mission. We endeavour to catalyse the end of Gaza’s charitable dependency through import and export trade. We do not seek simply to alleviate the suffering of the people in Gaza. Our ultimate objective is to eliminate preventable, blockade-derived suffering. We recognise the loss of dignity that is inherent in compelling a people to live on aid. We are focused on the root of the problem and thus we are committed to replacing aid with trade.

Samouni Inter-Trade Palestine logo
Our motives are humanitarian and non-profit. Our objective is to regularly transport people and cargo through
Rafah Crossing without obstruction, which is an essential prerequisite for viable trade. In the long-term, our goal is for Gaza to be rebuilt with its infrastructure functioning to capacity, for an egalitarian economy to develop and a transformation from despair to prosperity to take place.

First Board Meeting for the Samouni Project
Our MethodWe will take an international trade convoy from London on July 2, 2011, intending to arrive in Gaza on July 22. Among our drivers will be members of the Samouni family. Our cargo will include raw materials such as textiles and building materials, industrial machinery and equipment geared towards economic development and the rebuilding of Gaza. Upon offloading our cargo we will immediately begin to reload our trucks with ‘Made in Palestine’ products. Our task then will be to export these products to markets abroad.
Aloha Palestine CIC & the Samouni Project
This convoy is comprised of two primary partners,
Aloha Palestine CIC and the
Samouni Project. Both are EU registered, non-profit companies, with Aloha Palestine being a community interest trading company.
The
Samouni Project mission is to provide long-term quality education along with community services to over 200 members of the Samouni family, as well as residents of the surrounding community of Zeitoun in Gaza. To date the Samouni Project has planted an olive tree orchard, built a playground, procured our classroom/community centre, and recruited teaching staff who are currently developing the curriculum. In addition, we have painted the classroom and collected textbooks, computers, arts and crafts, school supplies, a microscope, telescope, globe, screen projector, and musical instruments in order to create a welcoming and well-supplied classroom. Our next essential task is to transport all these materials from London and to secure running costs for teaching staff and administration of approximately £2400 a month.

Samouni family members authorising Samouni Project Mission
The aims of the Samouni Project complement and empower the mission of
Aloha Palestine, whose function is to transport the cargo in order to complete the classroom and begin classes. Any attempt to block Aloha Palestine will be publicised as highly injurious to the Samouni family, and tantamount to denying this family and its children the education they deserve.